Submitted by: Derek Voss

That is a popular thought, and replies may be vague to even the smartest of online surfers. These answers may be rather difficult to acquire, since there are totally different answers and sentiments in regards to what you must do to strengthen your search engine results positioning. There are, however, a few fairly easy actions you can take on your own to help ensure your websites are indexed, or seen, indexed and recognised, by the search engines.

First of all, be certain your title tag (the title of the page is what shows at the top of your internet browser) corresponds to your key phrase, and is specific to each page. The significant thing is to ensure your keyword and key phrase is in the beginning. Your business brand, until you are a giant brand name, is not as necessary and ought to come last.

Your next items up will be the meta tags. We use meta tags to discover what the matter of a internet site is. Meta tags can normally include descriptions, keywords and other useful details that likely website visitors can be searching for.

To begin with, you have got the meta description. The meta description is what you look at down below the website link in search results above the URL. Here, you need to enter in a description, or a overview, of what is on the page. Make certain your primary keyword and key phrase is first, then include a unique explanation of what the page concerns. Try and insure that it is under one hundred sixty characters, as it is exactly what Bing displays.

Second, you will have the meta keywords. Google no longer uses the meta keywords for being ranked, but many of the lesser-uesd search engines still do, so it is worth some effort. Utilize this section to include your primary key phrase 1st, then a small number of detailed key phrases about this page.

The final thing that can be done, if you have access to it, is make your directory structure much more user-friendly.

An illustration of a directory structure is:

example.com/directory/page.html.

Here, there is the domain address, the directory, and then the webpage. Google scans this web address, and utilizes it

in order to decide rank.

So, let’s say you sell blue widgets, the most effective web address could well be:

widgetcompany.com/widgets/blue-widget.html.

In conclusion, stuff you can very easily improve which can have an effect on how Bing or google crawls your webblog, and, for this reason, enhance your search engine ranking, are the title tag, meta description, meta keywords, along with your directory structure. A few things to be aware of as you re carrying this out are:

Keyword density (the number of times your keyword comes up versus the actual number of words);

Title Description – Google recognizes the initial few words as most significant, so ensure your keyword and key phrase is definitely the first word in your title and description; and,

Keyword Frequency – Google does not count keyword phrases more often than once in the title or description, so you just need to place them in one time.

About the Author: And, for more tips on SEO and a free evaluation of your website, visit

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Source:

isnare.com

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